Marketing Advice
The key is - relevant and well constructed original content.
Keep it new, keep it relevant and link to the right content using the right content key words.
Anyone who knows me - will know that I have been banging on about this for years.
Search Engines don't like tricks. They don't like repitition and they do not like over use of keywords.
I have attached this link - which is intended for webmasters like myself, but it gives Google's perspective on marketing your web site.
http://www.google.com/support/webmasters/bin/answer.py?answer=35769
'How can I get my site to the top ten?'
The usual 'I can tell you but I would have to shoot you!' that my industry likes to offer is off course rubbish
You can get your site to the number one slot, by hard work, clever planning and effective content.
I started out as an online marketing expert and that was the original direction of Mode Solutions, which as you know is more web developer than web marketeer now. My expertise is still in marketing. As those of you who have taken my advice will testify.
Do I (Maurice Byford) know what content would get your site to the top ten? - Yes
Could I do this for you? - Yes
Am I going to tell you how to do it for the enhanced or basic service charge? - No
The reason being, that the amount of work in planning and researching the right content and generating the right links is extensive and considerable. Would you put in two days worth of research and 4 days worth of marketing a month for nothing? - No
And nor would I
I offer three levels of service - Basic Support, Enhanced Support and Marketing Support
Marketing Support will go some way towards generating the results you want for your site, but it will take about 6 months to make a difference, but when you get there it has its own rewards.
I am finding that many want the results without the hard work or cost. Let me tell you now that it will not happen, it won't be effective and it will be extremely frustrating.
Enhanced Support will give you the reports and recommendations that you need, to do some of the basic fundamental marketing yourselves. It costs just £1200 per year or £100 per month.
I do not and will never make the exagerated claim that so many people fall victim to that I will get you to number one in google or any other search engine. Search engines change their algorithms all the time and are always looking to put the right sites in the right category.
Truth is - if you want the results, you have to pay, either through hard work on your site or to pay a professional like me to do it for you.
I am putting the Support service add ons in the shop for you to order these services from me today.

